Proven Winners® and Proven Selections® Plants in Our Branded Containers Sell Faster and are More Profitable. We Guarantee It
Plants sold in Proven Winners® and Proven Selections® containers sell faster and for higher prices! To best take advantage of Proven Winners marketing programs, grow and sell in Proven Winners branded containers.
We guarantee that you will more than make up the difference in cost between a Proven Winners branded white container and a regular injection molded container by greater sell through and profits.
To prove this, Proven Winners will refund the difference to you if you find that the extra cost of Proven Winners branded containers does not help you sell Proven Winners plants faster - and more profitably– than when selling Proven Winners plants in non-Proven Winners branded containers (refund is 4 cents USD on 4.25 Grande™, 4.50 Classic™, 6.50, and 1.0 QT [quart] containers, and 8 cents USD on 1.0 GL Royale™ [gallon] and 8.5 Jumbo containers).
Grow & Sell In Our Branded Containers; Set Up a Proven Winners Destination
As marketers know, branded products have greater value and higher sales than generic products. That's why growers and retailers can charge more for Proven Winners plants in Proven Winners branded containers and still generate greater sales than by selling Proven Winners plants in generic containers. Proven Winners and Proven Selections tags match the look of the containers, creating an appealing consumer package. And, by using Proven Winners branded containers, you directly take advantage of our industry leading consumer advertising campaigns.
To best take advantage of the Proven Winners branded package, set up a Proven Winners retail destination. Set the destination apart by using Proven Winners POP - signage, bench tape, variety specific bench cards, and more. You can order Proven Winners POP at provenwinners.com/catalog/point-purchase. By using the same in-store images and message as our national advertising campaigns, you'll reinforce your customers' impressions of Proven Winners, as well as the image of your garden center. Also, be sure to merchandise Proven Winners plants with Proven Winners potting soils and plant foods.
Guarantee Program Details